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Create. Automate & Unite.

I help you with creative & seamless automation so you can use your time to grow your business.
 
 
Certified Salesforce Administrator
Certified Salesforce Advanced Administrator
Certified Salesforce Platform App Builder
Certified Salesforce Sales Cloud Consultant
Certified Salesforce Marketing Cloud Email Specialist
Make Automation Certified Foundation
Make Automation Certified Basic
Make Automation Certified Intermediate
The Automation DICHOTOMY

Machine versus Human. 

As is the case with many dichotomies, the dichotomy between machine versus human is (at this stage) false. Creativity and innovation are innately human skills requiring cognition and strong awareness (socially and emotionally). 

I founded Dichotomy Marketing to bridge this and other dichotomies in business that cloud strategy and risk hurting businesses by moving them away from creativity, innovation and productivity. I believe machines and humans work best and achieve great things, together.

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"only 52% of businesses are leveraging automation to it's full potential, leaving valuable time and resources untapped"

Make

Make Study (Q4 2023)
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 HOW DICHOTOMY MARKETING HELPS

Create. Automate & Unite.

My role is to assist clients in navigating the complexity of retaining creativity while taking full advantage of productivity gains through innovative automation solutions. Use technology to get back time.

  • Unlock the power of no-code solutions for rapid deployment and swift productivity returns.
  • Begin with small-scale implementations, pilot them to learn, further integrate and easily scale as needed. 

  • Maximize the returns on your existing technology investment without disruption. 

Minimal Disruption. Maximum Value.

Solutions Designed to Complement Your Existing Technology Stack. 

Productivity

Free up your team member's time to focus on high-value tasks; such as engaging high priority prospects and customers. Focus on growing.

Engagement 

Make it easier for your customers to engage with your business and ensure that your campaigns have greater efficiency being total in-sync.
Dichotomy Marketing | Make.com Automation

Creative No-Code Automation & Productivity for Everywhere.

One Platform. Unlimited possibilities.

Make is a digital platform that connects everything to everywhere; the online platform to make how you imagine.

I will help you get up and running on the platform DIY-style teaching you how to get started with basic automations. I offer services to build API connections and automation templates and/or fully maintain your instance and also train your team members.

Dichotomy Marketing | Titan for Salesforce

Powerful No-Code Digital Experiences for Salesforce.

Elevate your marketing game and ignite a spark in your campaigns with Titan’s no-code apps for Salesforce. 

8 code-free applications rolled into one robust Salesforce integration.

I will help you use Titan to generate leads, automate targeted campaigns, and get rich analytics in a few simple setup. Chat with me about delivering personalised messages to your target audience using real-time Salesforce data.

Dichotomy Marketing | Creative Automation.
Creative Automation

Regain Productivity.

Easily connect systems and bring your innovative ideas to life with seamless integration across all of your existing technology. Break free from the linear engagement cycles in isolated platforms. Don't let your current technology stack hold you back or suck up your time while you engage developers to help you design difficult code.

UNIfied engagement

Unite Engagement.

Whether for segmentation, integrated campaigns, insight and analytics or just capturing data better, Titan apps work together to ensure unified internal and external clarity for seamless engagement.

This helps drive greater productivity internally for your teams and also gives you a leading edge on customer engagement.

Dichotomy Marketing | Tiitan for Salesforce

"Our average work rate rose to 96%, Sales Accepted Leads rate at 95% (~2x) and Sales Qualified Lead to Closed Won rate is now up to 13%."

Criteo

Lead Management Optimisation Program